Claim OwnershipThe Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
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© 2024 The Paid Search Podcast | A Weekly Podcast About Google Ads and Online Marketing
Description
Google Ads expert and Premier Google Partner Chris Schaeffer talk pay per click, Google Ads, online marketing, and how to advertise your business effectively. This podcast helps business owners, digital marketing agency employees, and pay per click freelancers make the most of their Google AdWords budgets. New episodes come out every Monday, and ask your Google Ads questions at www.paidsearchpodcast.com
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Is Google Ads confusing? Well today we are talking about 7 things that have never changed and will never change in Google Ads. These truths will always be important because they form the foundation of any successful Google Ads account. From the importance of top ranking to ad copy to search terms, these facts continue to be cornerstones in paid ads.Try Opteo for free for 28 days - https://opteo.com/pspChris Schaeffer - https://www.chrisschaeffer.comWatch this episode on YouTube: https://youtu...
Let's talk about two major categories and how they are different. Today's entire podcast is focused on a case study between business to business lead generation and business to consumer lead generation. These are two very different types of strategies and you should approach each category very differently!Try Opteo for free for 28 days - https://opteo.com/pspChris Schaeffer - https://www.chrisschaeffer.comWatch this episode on YouTube: https://youtu.be/OWqQx8pfhCMSubmit a Question - https://w...
Following these simple steps you can get your ad to rank first on Google. It is easy to make a mistake in the very complex Google Ads system and waste a lot of money trying to accomplish a high ranking ad, but if you follow my formula you will find the process to be straightforward and easy.Try Opteo for free for 28 days - https://opteo.com/pspChris Schaeffer - https://www.chrisschaeffer.comWatch this episode on YouTube: https://youtu.be/VZxIrvPAC8YSubmit a Question - https://www.paidsearchpo...
The major difference I see between good Google Ads accounts and great Google Ads accounts is in the way that they handle bidding. The proper bidding knowledge makes all the difference in getting more of the good traffic and less of the bad traffic from your Google Ads search campaigns.Try Opteo for free for 28 days - https://opteo.com/pspChris Schaeffer - https://www.chrisschaeffer.comWatch this episode on YouTube: https://youtu.be/zfDwbg6ZlgMSubmit a Question - https://www.paidsearchpodcast....
The major difference I see between good Google Ads accounts and great Google Ads accounts is in the way that they handle bidding. The proper bidding knowledge makes all the difference in getting more of the good traffic and less of the bad traffic from your Google Ads search campaigns.Try Opteo for free for two months - https://opteo.com/pspChris Schaeffer - https://www.chrisschaeffer.comWatch this episode on YouTube: https://youtu.be/WLsHZikn3vMSubmit a Question - https://www.paidsearchpodca...
This simple bidding strategy gives you a simple way to manage your ads on Google. It is a great alternative to manual bidding!Try Opteo for free for two months - https://opteo.com/pspChris Schaeffer - https://www.chrisschaeffer.comWatch this episode on YouTube: https://youtu.be/8u2FCzlVJ0gSubmit a Question - https://www.paidsearchpodcast.comTwitter - https://twitter.com/PaidSearchPod
Learn more about keywords in Google Ads in this week's episode using my favorite keyword hack.Try Opteo for free for two months - https://opteo.com/pspChris Schaeffer - https://www.chrisschaeffer.comWatch this episode on YouTube: https://youtu.be/bEIR7YYaHMASubmit a Question - https://www.paidsearchpodcast.comTwitter - https://twitter.com/PaidSearchPod
Try Opteo for free for two months - https://opteo.com/pspChris Schaeffer - https://www.chrisschaeffer.comWatch this episode on YouTube: https://youtu.be/AN0_VqZia-wSubmit a Question - https://www.paidsearchpodcast.comTwitter - https://twitter.com/PaidSearchPod
Try Opteo for free for two months - https://opteo.com/pspSpecial URL to use to avoid the YouTube display network placements: googleadsense_without_youtube.com Joey Bidner - https://joeybidner.com/Chris Schaeffer - https://www.chrisschaeffer.comWatch this episode on YouTube: https://youtu.be/obUZDrWOvggSubmit a Question - https://www.paidsearchpodcast.comTwitter - https://twitter.com/PaidSearchPod
Try Opteo for free for two months - https://opteo.com/pspHow to Turn Off Sneaky Settings: https://files.chrisschaeffer.com/sxlCMeNLChris Schaeffer - https://www.chrisschaeffer.comWatch this episode on YouTube: https://youtu.be/qoitf0oJlLoSubmit a Question - https://www.paidsearchpodcast.comTwitter - https://twitter.com/PaidSearchPod
Try Opteo for free for two months - https://opteo.com/pspChris Schaeffer - https://www.chrisschaeffer.comWatch this episode on YouTube: https://youtu.be/IH2AieFzqNMSubmit a Question - https://www.paidsearchpodcast.comTwitter - https://twitter.com/PaidSearchPod
Try Opteo for free for two months - https://opteo.com/pspChris Schaeffer - https://www.chrisschaeffer.comWatch this episode on YouTube: https://youtu.be/K5DF8kBNvo8Submit a Question - https://www.paidsearchpodcast.comTwitter - https://twitter.com/PaidSearchPod
Try Opteo for free for two months - https://opteo.com/pspChris Schaeffer - https://www.chrisschaeffer.comWatch this episode on YouTube: https://youtu.be/viaUh_DGRxkSubmit a Question - https://www.paidsearchpodcast.comTwitter - https://twitter.com/PaidSearchPod
Try Opteo for free for two months - https://opteo.com/pspChris Schaeffer - https://www.chrisschaeffer.comWatch this episode on YouTube: https://youtu.be/mQpfjvJHp8ASubmit a Question - https://www.paidsearchpodcast.comTwitter - https://twitter.com/PaidSearchPod
Try Opteo for free for two months - https://opteo.com/pspChris Schaeffer - https://www.chrisschaeffer.comWatch this episode on YouTube: https://youtu.be/70wV_GHK2TwSubmit a Question - https://www.paidsearchpodcast.comTwitter - https://twitter.com/PaidSearchPod
Try Opteo for free for two months - https://opteo.com/pspChris Schaeffer - https://www.chrisschaeffer.comWatch this episode on YouTube: https://youtu.be/qc3IyZnmh-sSubmit a Question - https://www.paidsearchpodcast.comTwitter - https://twitter.com/PaidSearchPod
Try Opteo for free for two months - https://opteo.com/pspJoey Bidner - https://joeybidner.com/Watch this episode on YouTube: https://youtu.be/qPKq784aP34Submit a Question - https://www.paidsearchpodcast.comTwitter - https://twitter.com/PaidSearchPod
Try Opteo for free for two months - https://opteo.com/pspChris Schaeffer - https://www.chrisschaeffer.comWatch this episode on YouTube: https://youtu.be/SCKxRaRuGXASubmit a Question - https://www.paidsearchpodcast.comTwitter - https://twitter.com/PaidSearchPod
Try Opteo for free for two months - https://opteo.com/pspChris Schaeffer - https://www.chrisschaeffer.comWatch this episode on YouTube: https://youtu.be/fNRvEj9jf3wSubmit a Question - https://www.paidsearchpodcast.comTwitter - https://twitter.com/PaidSearchPod
Try Opteo for free for two months - https://opteo.com/pspChris Schaeffer - https://www.chrisschaeffer.comWatch this episode on YouTube: https://youtu.be/ARqItjB9zlcSubmit a Question - https://www.paidsearchpodcast.comTwitter - https://twitter.com/PaidSearchPod
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wish there were show notes ... too much to digest when you're on the run and you don't have a pen and paper.
thanks so much for this episode learnt a lot would really love more episodes on google shopping ads
I tried listening to this episode and I'm 5 minutes in and they haven't started talking about the topic. please get to the point and then plug a product. and you can crack your jokes in between but please, get to the point a little sooner
love these guys
Great podcast - especially detail on b2b campaigns. Thanks guys!
It's like a free education. These guys have the heart of a teacher. Listen long enough and you'll come away fully prepared to manage your own campaigns toward success.
Excellent series of Podcasts. These 2 are great Craic. Reciently I'm in the process of listening back from the start. Thr first episode is a little bit monotone, but after that it gets fairly lively. There are times that I'm almost wetting myself with laughter like the start of episode 11. The audio quality on the podcasts are top notch too. I usually finish any review on negative but this time I can't find a fault.